This past week my branch was running very low on vehicles so we had to take reservations very carefully, and deal with retail customers that came in very cautiously. We strive for our customers to leave 100% satisfied with the services offered at Enterprise and it really showed through this week. There was a woman who came into the branch and she had a reservation for an economy sized car, which is one of our smallest, most basic options. Because we had such minimal options and no cars available but we still wanted to get her into a vehicle we upgraded her into a luxury vehicles. These cars usually go at a much higher rate than the economy sized car but due to the situation that we were in we offered her the luxury vehicle at the same price of the economy (her lucky day). Although this would appear as a bit of a loss for the company, it actually turns into a gain in the long run because this customer will be extremely happy with her visit at Enterprise and she will return her business, as well as telling people she knows which can result in new customers.